Account management strategies for agile IT consulting firms

The Digital Institutional Repository of IIM Bangalore

Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/123456789/10928

DC Field	Value	Language
dc.contributor.advisor	Shainesh, G
dc.contributor.author	Raghuraman, V.
dc.contributor.author	Sriram, N.
dc.date.accessioned	2017-10-06T12:09:58Z
dc.date.accessioned	2019-03-18T08:46:17Z	-
dc.date.available	2017-10-06T12:09:58Z
dc.date.available	2019-03-18T08:46:17Z	-
dc.date.issued	2010
dc.identifier.uri	http://repository.iimb.ac.in/handle/123456789/10928
dc.description.abstract	Agile project management has taken the IT community by storm in the last decade. Practices like daily stand up, iterations, sprint and scrum are becoming part of everyday team conversations. Agile projects have reduced delivery times from months to weeks, compared to iterative and waterfall way of software development methodologies. This project aims at building a CRM model by understanding the difference in CRM and Account Management practices followed by IT consulting firms that enable Agile.
dc.language.iso	en_US
dc.publisher	Indian Institute of Management Bangalore
dc.relation.ispartofseries	PGSEM-PR-P10-02	-
dc.subject	Account management
dc.subject	Information technology
dc.title	Account management strategies for agile IT consulting firms
dc.type	Project Report-PGSEM
dc.pages	33p.
dc.identifier.accession	E34411	-
Appears in Collections:	2010

File	Size	Format
E34411_P10_02.pdf	578.9 kB	Adobe PDF	View/Open Request a copy

Check